APProach

Lacasapark works with cultural organizations, private collectors, and brands on collaborations with contemporary artists, developing projects from concept to realization.

The advisory reflects the combined perspectives of Jaehee Park and Emiliano Casarosa, founders of Lacasapark. Together they draw on experience in creative direction across luxury fashion, the art market, and the broader beauty and image industries, working at the intersection of culture, product, and brand storytelling, and the spatial environment shaped by architects and designers.

Through this perspective, Lacasapark connects artists and clients to develop projects that are authentic to the artist, relevant to the cultural moment, and meaningful within the context of a brand, space, or collection.

Services

  • Art Advisory: Strategic guidance on integrating contemporary art into brand initiatives, spaces, and private collections.

  • Artist Curation: Identifying and introducing artists whose work aligns with the vision and context of a project.

  • Project Development: Guiding collaborations from concept through production and installation, including coordination of fabrication, framing, art handling, shipping, and installation.

Types of Projects

  • Cultural programming and exhibitions

  • Collection development for private collectors

  • Commissioned artworks

  • Artist collaborations with brands

  • Boutique and showroom art installations